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Services/Social Media Marketing

Attention is cheap. Customers aren't.

Instagram, TikTok, Facebook, and LinkedIn engines built to do more than collect likes — content, community, and paid social that move people from scrolling to buying, with every dirham tracked to pipeline.

Your live dashboard ▲ On track
TOTAL REACH
2.4M
+38% vs last mo
ENGAGEMENT RATE
6.8%
+1.2pt
PLATFORM PERFORMANCE
Yousef, your project manager: "Tuesday's reel is at 84K views — boosting it to lookalikes today."
+240%
AVG ENGAGEMENT GROWTH, YEAR ONE
3.4×
AVERAGE PAID SOCIAL ROAS
2.4M
MONTHLY REACH MANAGED FOR CLIENTS
HOW WE RUN SOCIAL

Content built for the feed, not the boardroom.

Social platforms reward one thing: content people actually stop for. So we start where your audience scrolls — studying which hooks, formats, and creators win attention in your niche — and build a monthly calendar around what the data says, not what a brand manual wishes. Reels, carousels, stories, and short-form video are produced in batches with a 48-hour turnaround for reactive moments, because trends don't wait for approval cycles.

Community is half the job: comments answered in your voice, DMs routed to sales when there's buying intent, and the kind of consistent presence that turns followers into regulars.

Organic builds trust. Paid builds pipeline.

Organic reach alone won't hit revenue targets — the algorithm won't allow it. That's why every engagement pairs organic content with paid social: winning posts get amplified to lookalike audiences, retargeting brings back the people who almost bought, and creative is refreshed before fatigue sets in. Each campaign runs against a cost-per-result target agreed up front.

And because it all reports into your live dashboard, you'll never wonder what social "did" for the business — you'll see reach, engagement, clicks, leads, and revenue on one screen, next to every other channel we run for you.

What's included

Strategy & content calendar
A monthly plan built from niche research — formats, hooks, and posting rhythm that fit your audience.
Content production
Reels, carousels, stories, and graphics — produced in batches, with 48-hour reactive turnaround.
Community management
Comments and DMs handled in your voice — buying-intent conversations routed straight to sales.
Paid social campaigns
Meta and TikTok ads with lookalikes, retargeting, and creative testing against agreed cost-per-result.
Influencer & UGC
Creator partnerships and user-generated content that borrow trust your ads can't buy.
Social-to-revenue reporting
Reach, engagement, leads, and sales in your live dashboard — social you can hold accountable.
WHAT CLIENTS WRITE

Rated where it can't be faked.

Verified on Google, Trustpilot & Clutch
VIDEO REVIEWS

Clients on camera — real websites, real numbers.

SOCIAL MEDIA MARKETING — IN DEPTH

A social presence that sells — not one that just posts.

Strategy before content
01

Strategy before content

Social media marketing fails when it starts with “what should we post?” We start with who buys from you, which platforms they actually spend time on, and what convinces them — then build a content system around those answers. For an India restaurant that might mean Reels, location tags, and creator collaborations; for a B2B firm, LinkedIn authority content; for ecommerce, TikTok creators and shoppable posts. The platform mix follows the buyer, never the trend.

02

A content engine, not a calendar

Every month we produce a mix designed to do three jobs: reach new people (trend-aware short video, collaborations), build trust (behind-the-scenes, client results, expert answers), and convert (offers, product features, booking prompts). Formats are planned around hooks — the first two seconds — because on social, attention is the currency everything else is bought with. You approve everything in a shared calendar before it ships.

03

Community management that closes

Comments and DMs are where social turns into revenue. We reply in your brand voice within agreed hours, route buying questions to booking links or WhatsApp, and feed recurring questions back into the content plan. Followers who get answered become customers; customers who get answered become reviews — and reviews feed every other channel you run.

04

Paid social amplification

Organic proves the message; paid scales it. We put ad budget behind the posts already earning engagement, then build full-funnel campaigns — awareness, consideration, retargeting — across Meta and TikTok. Creative is refreshed before fatigue sets in, audiences are rebuilt as they saturate, and every campaign reports cost per result in your dashboard, right next to your other channels.

Community management that closes
Creators and UGC
05

Creators and UGC

Nothing sells like other people. We source and manage creators and micro-influencers relevant to your market, brief them properly, and negotiate usage rights so winning content can run as ads under your brand. User-generated content — real customers, real results, real accents — consistently outperforms studio-polished creative on both reach and conversion.

06

Measured like a sales channel

Likes don’t pay rent. Alongside reach and engagement, your dashboard ties social to link clicks, leads, bookings, and revenue — so you know what the channel returned, not just how it looked. Monthly reviews cover which content produced customers, which didn’t, and exactly what we’re testing next. If you’re not sure what social could do for your business, the free audit benchmarks your presence against the three competitors winning your audience right now.

PLATFORM PARTNERS
Certified on the platforms your audience lives on
Meta MetaBUSINESS PARTNER
TikTok TikTokMARKETING PARTNER
Instagram InstagramCREATOR TOOLS
LinkedIn LinkedInB2B CAMPAIGNS
YouTube YouTubeSHORTS & VIDEO
SOCIAL MEDIA — FAQS

Questions clients ask about social

Honest answers about followers, content, and what actually drives sales.

Still have questions? Talk to us →
Do followers actually matter for revenue?–
Less than you'd think. A 10,000-follower account with dead engagement is worth less than 2,000 followers who actually buy. We optimise for reach, engagement, and leads — follower growth follows good content, but it's never the goal we report success by.
Which platforms should my business be on?+
Where your customers are — not everywhere. B2C in the India usually means Instagram and TikTok first; B2B leans LinkedIn; Facebook still wins certain demographics. The audit tells you where your audience actually is, and we'd rather run two platforms brilliantly than four averagely.
Who creates the content — do we need to film things?+
We handle strategy, production, editing, and copy. For some formats (founder-led videos, behind-the-scenes) we'll ask for raw phone footage and shot lists — audiences trust real faces. If you can't film at all, we build UGC and creator content instead.
How often will you post?+
Quality over volume, but consistency is non-negotiable. Typical plans run 12–20 posts per month per platform plus stories. The exact rhythm comes from your market research — some niches reward daily; others punish it.
Do we need a paid social budget too?+
For revenue goals, almost always yes. Organic reach for business accounts is throttled by every platform. Even AED 1,500–3,000/month of well-targeted amplification changes outcomes dramatically. We'll recommend a level in the audit — spend goes directly to the platforms, never marked up.
How fast will we see results?+
Engagement lifts in the first month as content quality jumps. Leads and sales typically follow from month two to three, once we've learned which creative converts and retargeting pools have filled. Paid campaigns produce results in weeks; brand-building compounds over quarters.
Can you handle comments and DMs?+
Yes — community management is included. We reply in your brand voice within agreed hours, escalate anything sensitive to you, and route buying-intent conversations straight to your sales process. Slow replies quietly kill social ROI, so we treat the inbox as sales infrastructure.
Do you work with influencers?+
Yes, selectively. We vet creators for real (not bought) audiences, negotiate rates, brief them, and measure results with tracked links and codes. In most niches, five micro-influencers outperform one celebrity for a tenth of the price.
What does social media management cost?+
Retainers start from AED 3,500/month including strategy, production, community management, and reporting. Paid media budget is separate and paid directly to platforms. Your quote is fixed after the audit — scope in writing.
How do you measure social ROI?+
Your dashboard ties social to business outcomes: reach, engagement, profile visits, link clicks, leads, and — with tracking installed — revenue. Monthly reviews cover what content won, why, and what we're doubling down on next. No screenshot collages of likes.
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